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Visa deepens crypto focus by partnering with Coinbase and launching its own Web3 digital asset platform for users.
Chainlink has partnered with payments giant Mastercard to let over 3 billion Mastercard users buy crypto directly on-chain. This major collaboration aims to make crypto more accessible to everyday users, especially those new to Web3.
It is integrated by a network of Web3 partners, such as Shift4 Payments, Swapper Finance, XSwap, and ZeroHash. ZeroHash will manage the on-chain service and liquidity, which will enable users to exchange fiat to crypto in a convenient and safe way.
Swapper Finance’s current version of the app is non-custodial and uses account abstraction, giving users more control while keeping the experience simple. “This is the type of traditional finance and decentralized finance convergence that Chainlink was built to make possible,” said Sergey Nazarov, Co-Founder of Chainlink.
This collaboration is based on Mastercard's increased interest in crypto. In January of this year, Mastercard partnered with Kraken to issue crypto debit cards in the UK and Europe.
It also collaborated with MetaMask to launch a crypto card with self-custody. In February 2025, Mastercard announced that 30 percent of its transactions were tokenized in 2025.
In the meantime, competing Visa is also entering the crypto realm more and more, as it has partnered with Coinbase and introduced its own Web3 digital asset platform.
Buying crypto with fiat is still a challenge for many. But Raj Dhamodharan, Mastercard’s EVP of blockchain and digital assets, believes that’s changing. “There’s no doubt about it, people want to be able to easily connect to the digital assets ecosystem,” he said.
This partnership could be a game-changer for crypto adoption worldwide.
Source >> Mastercard, Chainlink Partner to Allow 3 Billion Users to Buy Crypto
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