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For Elon Musk, X equals Everything

For Elon Musk, X equals Everything


DateJul 28, 2023

Elon Musk has wanted to build X.com into a super app for a very long time. As described by Walter Isaacson, who is writing a Musk biography, when Musk launched the online bank X.com in 1999, his original concept was to turn the website into a “one-stop everything-store for all financial needs.” That company would eventually be folded into what we now know as PayPal, where Musk tried (and failed) to bring back the X name.

In 2023, X.com is back, intended as a replacement for Twitter with an even grander mission. “In the months to come, we will add comprehensive communications and the ability to conduct your entire financial world,” Musk wrote on the social network he now owns. “The Twitter name does not make sense in that context, so we must bid adieu to the bird.”.X.com, the next frontier in the world of digital currencies. With our new black and white "X" logo, we are leaving behind the traditional blue bird of Twitter and paving the way for a new era. Led by the visionary Elon Musk, X.com is set to revolutionize the way we think about money, transactions, and the future of technology.

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What could X be?

A “super app” like WeChat
In May 2022, shortly after Musk had put his deal for Twitter “on hold,” he discussed his admiration for WeChat on the All-In Podcast. (One of the hosts of the podcast, David Sacks, worked with Musk at PayPal.)

Those features include mini-apps made by developers, opening up WeChat’s capabilities significantly. And X itself is already experimenting with letting verified organizations (which pay to be verified) post job listings.

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Source - https://www.theverge.com/2023/7/26/23808796/elon-musks-x-everything-app-vision

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